Leadership is a performance sport.

The leaders who endure train for it.

Elite performance has a structure: a set of disciplines that compound over time. At MVP Coaching, we bring that structure to leaders by mapping physical-performance habits to the demands of professional life.

Build the foundation. Everything else follows.

MVP performance framework Seven performance disciplines connected to the central MVP system. MVP SYSTEM 01 SLEEP 02 STRESS 03 NUTRITION 04 HYDRATION 05 MOBILITY 06 STRENGTH 07 CARDIO

Your body is the system everything else runs on.

Every discipline that drives athletic performance, including sleep, stress, nutrition, hydration, mobility, strength, and cardio, also drives executive performance. The habits are the same. The stakes are different.

At MVP Coaching, we start with the foundation. Always. Build it right, and everything else compounds.

What we do

1:1 Coaching

Leadership Programs

Corporate Seminars

Keynotes

Cycling + Leadership Retreats

Body is Your Board Room

Your body runs like a high-performing company.

Sleep is your funding. Stress is risk management. Nutrition is your supply chain. When one department underperforms, the entire organization feels it.

Body is Your Boardroom maps the science of physical performance to the demands of leadership: seven disciplines, one integrated system.

Founder Durability Series

Our Team

Mike Pincus

Co-Founder

Mike has spent nearly four decades in human performance, logging more than 50,000 hours of one-on-one coaching. He developed the Super 7 Framework: seven foundational disciplines that cut through the noise and build what lasts.

He also co-founded a health-tech startup, so he understands the pressure he's coaching people through.

Mike's approach is practical by design. He takes decades of performance science and coaching experience and turns them into something leaders can actually use, because knowing what works only matters if you can make it work in your life.

Co-Founder

Mavi Viljoen

Mavi is a UC Berkeley-certified executive coach with a master’s in Organizational Leadership from Gonzaga University, where her research on servant leadership was published in the International Journal of Servant Leadership.

She has spent nearly a decade supporting senior executives at QED Investors and more than 20 years in hospitality leadership, an industry built on performance under pressure.

Mavi understands what leadership demands of people, especially when the pace is high and the stakes are real. Her work at MVP Coaching combines that perspective with the physical foundations that help leaders perform, recover, and keep going.

You carry a lot. Your health should make it easier, not harder.

Let’s talk about what needs to be stronger for what’s next.